Dougherty Valley High School
Yearbook 2019-2020

Yearbook FAQ



Senior Ads FAQ

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Q   Once I pay for an ad will it definitely get published in the yearbook?

A   No. It is important to be aware that the yearbook staff has three big constraints: 1) It has to commit to a set number of pages for ads (that cannot be changed) early in the school year; 2) it cannot publish an ad if it doesn't have the images, text copy, and other information to produce the ad; and 3) it has ongoing deadlines including a final deadline (late-February to mid-March timeframe) after which no further pages can be submitted to the printer.

Because of these constraints it is yearbook policy to fill up allocated ad pages in the yearbook in the order ads are finalized (approved for submission), NOT in the order they are purchased. This should not be a problem as long as you submit your information and images well in advance of the final deadline. If for any reason your ad does not wind up getting published, your ad purchase will be refunded to you.

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Q What format should the photos I submit be in?

A Ideally you should submit original unedited image files. Most often they will be in "jpg" format (files will have an extension of either .jpg or .jpeg). Also, if any images are coming from your smartphone, please be careful to make sure you are sending the photo in its highest resolution (the full resolution when it was taken) so it will look the best it can when printed in the yearbook. If your phone offers you choices, select the highest resolution, best quality image from the list. If you have an image in another format, please email Mr. Silverman at jsilverman@srvusd.net and ask about the format your image is in.

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Q Should I send you my images in a Microsoft Word or Powerpoint file?

A No! Please do not send your images in a Word or Powerpoint document as it is often not possible to extract them in their native high resolution format. PDF files are also not easy for us to extract and often result in poor image quality when printed in the yearbook.

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Q Can I use a photograph I took with the camera on my phone?

A The image quality of photos taken on phones is getting better every year, but sometimes photos taken on phones will look a little bit blurry in print format in the yearbook. If you took a photo on an iPhone, it is important to submit it in its original high resolution (since by default the iPhone will send it in a lesser screen-ready resolution).

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Q I have a photo that looks so-so on my computer. Will it look okay when printed?

A At best it will look just as so-so, but it will likely look considerably worse in the yearbook. Images in print are more than four times the resolution of the typical computer display. A good rule of thumb is to zoom in to 300% - 400% on your computer and look at the clarity (or lack thereof) of the image. That will be a good representation. If the yearbook staff member who puts your ad together notices an image that will be very blurry, we will let you know prior to finalizing your ad.

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Q   Can you crop (use less than the whole image) a photo I send you?

A   Yes. Just describe for us how you want the image cropped and we will crop it before placing it in the ad.

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Q   I have some old photographs that are printed and I don't have them in an electronic format. Can I use some of these in my ad?

A   Yes. They should be scanned and saved in jpg format in a resolution of at least 300 dpi. If you do not have access to a high quality scanner, we can scan them for you at DVHS. Please sign up for an appointment within the senior ad information form or email Mr. Silverman at jsilverman@srvusd.net letting him know convenient days and times you can come in after (or before) school. He will get back to you with a time you can come in. Be sure to bring your photographs with you when you come at the agreed upon time, and check in first at the DVHS front office upon your arrival.

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Q   What if I want my student's name in a different font, or I want a background color, or a format other than one like you are creating?

A   It is important to the yearbook staff to create a yearbook with design and style continuity. As such, we are creating ads with a general style that is consistent with the rest of the yearbook. Any significant variation will look out of place, so we are not inclined to stray from the design/style parameters being used throughout the book.

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Q   I have a great idea for a layout I'd like that is different than any of the examples you have provided. Can I communicate my idea to you and have you create the ad in my preferred layout?

A   You can either communicate your ideas to us as clearly and concisely as possible in written form, or you can arrange to come in after (or possibly before) school one day to sit down and create the custom ad together. As long as it includes a few basic layout and style components for consistency, there is some flexibility in other elements of the layout.

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Q   I have skills in computer graphic design and layout and am fully capable of creating a high resolution ad on my own. Can I create my own ad and submit the finished ad to you?

A   Possibly, but it is better if you either let the staff create the ad based on your preferences or you come in and work with the staff on creating your ad. If you wish to do it on your own, please email Mr. Silverman and let him know what you are planning, including what size ad you purchased and what application you plan to use to create your ad. He will email you back with the exact dimensions for your chosen ad type and will let you know how to best submit your finished ad.

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Q If the yearbook staff is creating the ad from the information and images I provide, will I get the chance to see the ad layout before it is published in the yearbook?

A Yes, as long as it is not near the final deadline (late-February to mid-March timeframe). The usual process is your ad will be assembled by yearbook staff and then emailed to you for your final approval prior to publishing. Please keep in mind the yearbook has ongoing deadlines, so this only works if communications happen without too much delay. If your ad is emailed to you and we do not hear back from you in a timely fashion, it will be assumed that you approve and we will submit your ad to the printer. Also, keep in mind that once you approve the ad, it will be sent to the printer, and after that it is prohibitively costly to make any further revisions. So, please take great care in your review of the final ad before giving your approval.

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